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Looking for the best AI video creation tool in 2025? Compare HeyGen and InVideo to find out which platform suits your video needs. Whether you’re creating engaging AI avatars or professional-grade videos, our comparison will help you choose the right tool for your projects.
HeyGen is a platform that uses AI to create videos. It is designed to assist businesses in areas like sales, marketing, and training, enabling users to easily create professional-quality videos.
The platform provides a variety of features, including more than 100 AI avatars, customizable AI voices, and a selection of ready-made templates. Additionally, users can take advantage of useful tools such as video translation, personalized videos, interactive avatars, and API integration.
HeyGen interface
InVideo is a straightforward video editing platform designed for everyone, from beginners to experienced users. It provides a variety of templates, stock videos, and editing features, making it easy to produce eye-catching videos in no time. Whether you’re creating ads for social media, videos for YouTube, or presentations, InVideo has all the tools you require.
InVideo interface
This quick comparison of HeyGen vs InVideo highlights their main features and pricing. This breakdown will help you determine which platform is the best fit for your video creation goals.
| HeyGen | InVideo | |
| Text-to-video creation | ✅ | ✅ |
| AI avatars | ✅ | ❌ |
| Voice cloning | ✅ | ✅ |
| Screen Recorder | ✅ | ✅ |
| Media library | ✅ | ✅ |
| Custom fonts | ✅ | ✅ |
| Voiceover upload | ✅ | ✅ |
| Slow motion | ❌ | ✅ |
| Resolution | Up to 4K | Full HD |
| Integration | ✅ | ❌ |
| Free trial | ✅ | ✅ (10 minutes per week) |
| Total of templates | 300+ | Over 2.5 million standard media assets. |
| Total of languages | 20+ | 50+ |
| Refund policy | 15 days | 30 days |
HeyGen is a great AI video platform that offers many realistic AI avatars. It is a good choice for anyone who wants to use a “human” presenter in their videos to make them more engaging. InVideo, however, does not provide AI avatars. Instead, it uses stock footage and templates for visuals in its video creation platform.
HeyGen offers up to 120 base and premium avatars in various styles, with the option to customize your avatar using specific prompts.
HeyGen’s pre-generated AI avatars
Besides, HeyGen also has 3 choices for creating an AI avatar for your own.
HeyGen’s AI avatar-generated choices
We’ve tried to ask HeyGen to create an AI avatar named Fortune with this text prompt:
“She has long, flowing red hair, usually styled in loose waves, and piercing green eyes. Her classic outfit features a corset-style top, tight pants, and thigh-high boots, blending elegance with danger. Her look is a mix of glamour and grit, with a confident stance that reflects her fearless personality.”
This is the result:
HeyGen creates an AI avatar based on the user’s prompt
As you can see, HeyGen generated 4 avatars that are completely correct with the prompt. Therefore, it’s hard to deny that HeyGen’s ability to create AI avatars is absolutely top-notch.
To learn more about what makes HeyGen stand out, check out our comprehensive HeyGen Review that explores all its features in detail.
HeyGen specializes in creating AI-generated videos with a focus on originality, allowing users to craft unique content from scratch using advanced AI tools. This approach is ideal for those seeking to stand out in a crowded digital space.
HeyGen’s templates
In contrast, InVideo boasts over 2.5 million media assets, including a wide variety of templates, making it ideal for users who need quick inspiration and professional-quality video creation.
InVideo’s templates
HeyGen offers basic video editing tools ideal for simple modifications like trimming and adding text. However, it isn’t equipped for complex projects requiring advanced features.
HeyGen’s video editing ability
Conversely, InVideo provides a wider range of advanced editing options, making it better suited for users who want more control over their videos and are comfortable with professional editing techniques. It includes customizable templates, sophisticated transitions, and a vast library of stock footage and audio, enabling a more polished final product.
InVideo’s video editing ability
HeyGen and InVideo each offer text-to-video generation but with different approaches. HeyGen uses advanced AI to create personalized video content from text, providing a more tailored experience. In contrast, InVideo uses a large collection of templates and media assets to generate videos from text. This makes it ideal for users who need quick and visually appealing content
Both platforms utilize AI technology to analyze the text and select appropriate visuals, animations, and sounds, enabling users to create engaging videos for various purposes, such as marketing, education, or storytelling.
HeyGen’s text-to-video generation
InVideo’s text-to-video generation
HeyGen offers over 300 voices in more than 175 languages, with advanced voiceover capabilities that allow users to adjust tone and emotion, making it ideal for personalized voice generation. It also integrates with platforms like ElevenLabs and OpenAI and offers a free tier, making it accessible for high-quality voiceovers.
HeyGen’s voiceover feature
InVideo offers a limited selection of voiceover templates, and while it does support voice cloning in its paid plans, these features are more restricted in the free version. It supports voice cloning, allowing users to upload their audio samples, but this feature is also restricted to paid subscribers. While its free plan includes basic voiceover options, advanced features require an upgrade.
InVideo’s voiceover feature
HeyGen offers a broader and more accessible range of voiceover features, while InVideo focuses on specific customization options for paid users.
When comparing HeyGen vs InVideo, it’s important to weigh the pros and cons of each platform. This section highlights their main strengths and weaknesses to help you make an informed choice based on what you need.
| Pros | Cons | |
| HeyGen | ✅Realistic Avatars
✅High-quality video generated by AI ✅Enables the integration of third-party voices ✅Supports different languages |
❌Higher pricing
❌Limited credits for a no-cost plan ❌Fewer template options compared to InVideo |
| InVideo | ✅Reasonable pricing
✅Vast collection of templates ✅Ideal for social media posts |
❌Few AI features available
❌The free plan includes a watermark |
When comparing HeyGen and InVideo, both platforms offer different pricing options and features.
| Plan | Price | Features |
| Free | $0/month | 3-min videos, 1 seat, 3 avatars, 120+ public avatars, 300+ voices |
| Creator | $29/month | 5-min videos, 1 seat, 10 instant avatars, premium voices, auto-captions, no watermark |
| Team | $39/seat/month | 30-min videos, 2 seats, unlimited avatars, API access, 4K resolution, brand kit |
| Enterprise | Contact for Pricing | Custom seats & avatars, unlimited videos, Studio Avatar add-on, customized solutions, dedicated support |
HeyGen’s pricing
| Plan | Price | Features |
| Free | $0/month | 10 mins/week AI generation, 10 GB storage, 4 exports/week (with watermark), 2.5M+ media assets |
| Plus | $35/month | 50 mins/month AI generation, 60s generative credits, 100 GB storage, unlimited exports, 2 voice clones, 1 user |
| Max | $60/month | 200 mins/month AI generation, 60s generative credits, 400 GB storage, unlimited exports, 5 voice clones, 1 user |
| Generative | $120/month | 200 mins/month AI generation, 15 mins generative credits, 400 GB storage, unlimited exports, 5 voice clones, 1 user |
InVideo’s pricing
Overall, HeyGen provides a more complete free option, while InVideo is better for users who need extensive AI resources and voice-cloning features.
HeyGen has a strong rating of 4.8 stars from 800 reviews on G2. Users praise its realistic AI-generated avatars, good video quality, and easy process for making professional videos. Most comments are positive, but some users are worried about the pricing.
User feedback about the efficiency of HeyGen in making video
User feedback about the ease of use of HeyGen
InVideo has received a commendable rating of 4.5 stars from 163 reviews on G2. Users value its variety of templates, straightforward usability, and the efficient production of eye-catching social media content. However, some users have mentioned that the AI functionalities could use enhancement and have raised concerns about the watermark in the free version.
When you choose an AI video creation tool, keep these important points in mind:
If you want to focus on customizing content and getting high-quality AI-generated videos, choose tools with advanced AI features. If you prefer something simple and affordable, select user-friendly and cost-effective tools.
After a thorough comparison between HeyGen and InVideo, HeyGen stands out as the superior choice. InVideo has useful editing tools and templates, but HeyGen offers customizable avatars, multiple language options, and more voiceover capabilities, which are great for businesses and content creators who want a professional look. HeyGen’s free plan has more features than InVideo’s free plan, even though it may cost more. Its powerful AI features for creating content give it an advantage. If you need a strong AI video generation platform, we recommend HeyGen.
No, invideo AI and invideo Studio are different products. They each have their own pricing plans.
Yes, but only videos are exported using the free plan.
Absolutely! You have the option to upload an audio recording of yourself, and the Custom Avatar’s lips will synchronize to align with your audio.
